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Grade 6-8, 9-12
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On-Demand Webinar

The Economics of College Sports: How the NCAA Became a Powerhouse

Time: 60 mins,
Presenter: John Kruggel

Objective

Teachers will be able to:

– Explain how incentives impact decisions, behaviors and stakeholders.

– Examine what role college sports play in business revenues.

This video is available to view for EconEdLink members only.

In this economics webinar, learn where commercial interests, education and sports-entertainment collide.

Description

We will use collegiate sports as a backdrop to discuss how institutions and interests can shape the “rules of the game.”  Review the origins of the NCAA and how it has evolved into the Power 5 conferences.

Economic studies show how home games impact local business revenues. The impact of COVID-19 on the world of college sports will also be explored.

Subjects: